DIRECT MEDIA United Solutions
DIRECT MEDIA United Solutions teamed up with its partners to launch Direct PERSPECTIVE, a comprehensive look into doing business in Serbia in the post-Covid era.
Direct PERSPECTIVE’s mission to is to kick off a broader public conversation that will be of benefit to a multitude of industries and sectors, on account that the survey will involve all relevant entities in the business world.
The survey purports to allow a better understanding of the state of play in business and other segments of the society, as well as a clearer perception of the future of business. From the perspective of the marketing profession — as well as all other fields — from every station and every domain.
Direct PERSPECTIVE: Business in the post-Covid era zooms in on three areas: Economy and Business, Brand and Consumers, and Technological Transformations. The survey will provide answers to manifold questions: What will business need most for successful performance? What will CSR campaigns center on? What will most influence consumers’ decisions to choose a specific brand? How will COVID-19 affect the digital transformation of companies and what technology will further change the society?
“Only by taking into account every perspective can we be certain, prepared, and proactive in making business decisions and creating solutions that are fastest to lead us to the desired result,” the Direct PERSPECTIVE team’s message says.
Direct PERSPECTIVE will share the survey’s conclusions and recommendations share with the public immediately after summarizing the data.