Labello Messages of Love

One of the most popular holidays in the world is certainly Valentine’s Day. Our client Beiersdorf and their lovely brand Labello wanted to mark this holiday in an original and unique way.


We hired our famous visual artist and designer, Nikola Puzigaća, to create unique love messages based on our ideas. Through the influencers who contributed to this campaign, the messages with the corresponding hashtags, #labellomomenat and #labelloporukeljubavi, swept social networks by storm.


We enabled users to download all posters originally created for this campaign on Valentine’s Day, February 14, free of charge. According to the numbers, over 5,000 posters were downloaded that day.