Open your eyes – say NO to violence!

UNDP, Bosnia and Herzegovina

Within the framework of the first national UNDP campaign against the violence in society in Bosnia and Herzegovina, the citizens were invited to refuse to tolerate various forms of violence which is happening right in front of their eyes.


The aim of the campaign was that to point out that we should never turn our blind eye to the everyday violence in the society. Besides a TV video, radio, outdoor and Facebook campaign, a special interactive show was broadcasted with the intention to stir the widest possible support for the victims of violence, actually to drive people to report the cases of violence to the competent authorities so as to efficiently fight against them too.